With the generous support of Agriculture and Agri-Food Canada, the CNGF completed an extensive industry promotion project, which took place from March 2006 to March 2007 through the Other Ruminant Marketing Development.

Below is a list and brief description of the activities that were completed throughout the year.

1. Brochure “Goats as a Business or Hobby !”

 Download the Brochure (PDF, 2.3 Mo)
 Low quality Brochure (PDF, 0.6 Mo)

2. Brochure “Discover, Experience, Enjoy !"

Goat Milk Dairy Products, Chevon (Goat Meat) and Fibre Products

 Download the Brochure (PDF, 2.1 Mo)
 Low quality Brochure (PDF, 0.3 Mo)

3. CNGF Directory

A bilingual contact information list of the 14 provincial and national organizations across Canada affiliated with the Canadian National Goat Federation.
 Download the Brochure (PDF, 160 Ko)

4. Recipe Cards

Enjoy preparing dishes with Chevon or Goats Milk Dairy Products.

• Cooking with Chevon :
  - Chevon Loin with Rosemary : Recipe card (PDF, 232 Ko)
  - Braised Chevon Ribs : Recipe card (PDF, 276 Ko)
  - Chevon Garden Fresh Burgers : Recipe card (PDF, 196 Ko)
  - Lime Marinated Leg of Prime Chevon : Recipe card (PDF, 220 Ko)
• Cooking with Goat Milk Dairy products :
  - Shrimp and Asparagus Spears : Recipe card (PDF, 160 Ko)
  - Fettuccini Carbonara  : Recipe card (PDF, 168 Ko)
  - Goat Yogurt Tzatziki : Recipe card (PDF, 164 Ko)
  - Crème Caramel : Recipe card (PDF, 140 Ko)

5. Project Cards

Practical “project cards” for creating a wonderful wear product with Fibre.

• Mohair Crocheted Scarf Project : Project card (PDF, 180 Ko)
• Knit your own Mohair Toque Project : Project card (PDF, 148 Ko)

6. Industry Advancement through Media

Several display advertisements, Word Classifieds and Articles were printed for the promotion of the goat industry in the publications listed below :

• Small Farm Canada
• Harrowsmith Country Life
• The Western Producer
• The Ontario Farmer
• Terre de Chez Nous
• Flavours
• Chèvre de File
• Goat Keeper
• Canadian Goat Society Quarterly
• Canadian Meat Goat Association Meat Goat Journal
• Pot au feu
• Programme du salon RHI

7. Canadian National Goat Federation Website

The CNGF website was constructed to improve industry information and resource information.

8. Cintech Project

9. Trade Show Development

A bilingual free standing display consisting of 4 units with individual messages were created to be displayed across Canada to promote the Canadian Goat Industry and Canadian Goat Products.

The CNGF promotion chair, Denise Chapleau and Promotion Coordinator, Guenette Bautz attended the North American Food Marketplace show SIAL MONTREAL at the end of March 2007. The tradeshow proved to very beneficial for the goat industry. Representatives from several countries expressed a great interest in Canadian goat products and several government officials visited the CNGF booth to discuss a variety of topics concerning the goat industry.

Breeds Banner
(PDF, 1.2 Mo)

Milk Banner
(PDF, 1.1 Mo)

Chevon Banner
(PDF, 1.3 Mo)

Fibre Banner
(PDF, 1.2 Mo)

In addition table top display units, in both English & French were constructed to be displayed at shows, fairs and public events.

10. Industry Promotion CD

The Goat Industry promotion CD will be available in the near future.

11. Understanding the Carcass & Cuts of Meat
from the Goat Information Sheet

 Download Information Sheet (PDF, 668 Ko)

Project Chair: Denise Chapleau
Promotion Coordinator: Guenette Bautz